Boost your success with webinars by getting the most advanced and latest information on managing and marketing webinars. Find out when and how often to promote webinars, how to do follow up promotion to those who click-through on your initial emails, and how to generate more leads and inquiries. Discover our unique needs assessment model, and take back our 5 secrets to creating high response surveys. Market research can be simple, no-cost and effective, lowering your risks. Then take home our webinar planning timeline with the ideal timeframe for planning and marketing webinars for maximum success.
Agenda
Unit 1
Needs assessments, market research and surveys
Determining the need and the size of the audience
Gauging the competition
Simple yet critical market research techniques
Creating high response surveys
Unit 2
Marketing virtual meetings
When and how often to promote
How much to spend on promotion
Promoting with email, web sites and direct mail
The 5 keys to successful marketing of virtual meetings
Unit 3
Budgeting and pricing virtual meetings
Setting income goals
Budgeting startup costs
Determine your profit margin
Pricing your virtual meeting
Unit 4
Planning for Successful Webinars
-Choosing the best topics
-Your webinar timeline
-The 5 most common planning mistakes with webinars
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