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Self-Study: Marketing Using Social Media

ID : 14443   
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Self-Study: Start anytime, end anytime! Develop a two-way communication and marketing strategy for your organization using social media. Let your instructor guide you in exploring major social media, including Twitter, LinkedIn, and blogging. Learn quick, easy ways to use Twitter, blogs and LinkedIn to engage your customers or clients and keep them interested in your organization or business. You’ll find out the advantages and disadvantages of each, and learn what’s right for your work and kind of organization.  Agenda Unit 1. Social media as two-way communication The customer-business relationship The power of viral marketing Building customer loyalty with social media Using social media to brand your organization Unit 2. Creating, marketing and communicating using Blogs How blogs got started Writing blogs for work and business Marketing and promoting your blog Business strategies for blogs Unit 3. How to use Twitter Uniqueness of Twitter Creating tweets and messages Doing research and information gathering with Twitter Integrating Twitter with other publicity Unit 4. LinkedIn: a social media for professionals Why businesses and professionals use LinkedIn How LinkedIn distinguishes itself among social networks Getting connected with LinkedIn Case studies and examples of business and professional uses

Class Details

Sessions
Online 24/7

Location
NA - Online

Start Date:upon registration

Tuition: 

$195.00


Registration Closes On
Tuesday, December 31, 2019 @ 12:00 AM

Schedule Information

Date(s) Class Days Times Location Instructor(s)
Online 24/7 N/A - Online

Other Class Offerings

Self-Study: Marketing Using Social Media
ID: 14469

StartDate: upon registration
Online 24/7
Self-Paced

Location

Instructor
Nicole Siscaretti